Organic Root Stimulator Olive Oil Heat Protection Serum 6 oz provides heat protection for hair. It helps to straighten the hair while shielding it from heat damage caused by using hot tools including blow dryers, curling and flat irons. Infused with Coconut Oil and essence of Olive Oil to add shine and moisture, Olive Oil Heat Protection Serum aids in leaving the hair silky, shiny, and smooth. Directions: Apply evenly to damp or dry hair. Use heat tools to style hair as usual.